Market Research

At Legal Communications Group, we know from experience that every law firm and every market is different. That is why LCG performs extensive research to understand every nuance of your market’s economic, geographic and socioeconomic make-up.

At Legal Communications Group, every media plan is custom made to maintain effective performance and deliver the best result for your advertising budget.

Regardless of how much your law firm is looking to spend on an advertising budget, Legal Communications Group will come up with a plan that squeezes the most viewers out of every penny.

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When researching your market, Legal Communications Group will:

  • Leverage sophisticated statistical data to paint a clear picture of your target audience.
  • Analyze industry trends and research exactly what your target audience wants to hear, and when they want to hear it.
  • Generate creative messaging that will speak directly to the potential clients you want to reach.
  • Conduct a competition analysis to identify how your competitors are leveraging TV ad time in your market.
  • Deliver a comprehensive, data-driven TV media campaign that turns all of our statistical research into a case generation machine.

At Legal Communications Group, our television advertising specialists leave no stone unturned when it comes to positioning your law firm’s message in front of the right person, at the right time, and in the right place. That is why we deliver results that your firm will not find with any other legal advertising company.

One size does not fit all when it comes to creating a TV advertising campaign, which is why you need a tailor-made TV strategy from the experts at Legal Communications Group. Let us design the TV media buying campaign that is right for you.

Call Legal Communications Group today at 1-800-454-4300 or email us at to learn what makes our law firm marketing specialists so unique. We have been increasing Case Loads and Maximizing ROI Since 1985.


Call us toll free at 1-800-454-4300, or contact us by using the Free Consultation form.
Get the LCG Advantage on your side.