Email Blasts & Newsletters
One of the most engaging and cost-effective ways to stay in touch with your target audience is to reach current, past, and potential future clients in a place that they check every day: their email inbox.
Email blasts and quarterly newsletters designed by Legal Communications Group will help your firm stay in touch and forge a stronger connection with your clients. Every Legal Communications Group Email Newsletter features engaging content and compelling design that will drive traffic to your website and capture new case leads.
Legal Communications Group will compile an exhaustive email database list that contains the email addresses of potential new clients, as well as your law firm’s friends and colleagues. As your email database list grows, so will your influence and web traffic.
Some of the benefits that a strong Email Newsletter Campaign can provide for your Personal Injury law firm include:
- Build Brand Awareness: Current consumer reports indicate that as much as 91% of consumers check their email daily. That means a well-executed email campaign is nearly guaranteed to get your firm’s name seen by a vast majority of recipients.
- Increase Client Retention Rate: Email marketing experts estimate that timely, consistent newsletter blasts can lead to client retention rates as high as 78%. When past clients once again find themselves in need of legal representation, consistent email communications help ensure that they will return to your firm.
- Maximize Your ROI: Email marketing experts report that firms that invest in email marketing campaigns can expect as much as a $44.25 ROI per dollar spent. Email marketing offers another fantastic outlet to increase caseloads and generate new leads.
- Cultivate Repeat Business & Referrals: The more you engage with consumers, the more comfortable they feel with your law firm. The more relevant content you provide to consumers, the more they respect you. This leads to repeat business and referrals. Top of the mind awareness is necessary as competition grows.
Legal Communications Group will design an Email Blast and Newsletter campaign for your law firm that maximizes ROI and drives client engagement. If your Personal Injury law firm is interested in having a professionally designed and fully optimized digital newsletter campaign, contact the legal marketing experts at Legal Communications Group.
Call us toll free at 1-800-454-4300, or contact us by the Free Consultation form.
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